Sales Representative

  • Sleeman Breweries
  • Remote
  • May 25, 2020
Full time   Consumer Products and Services

Job Description

  • High School Diploma or GED
Since its reopening in 1988, Sleeman Breweries has grown to become the third-largest brewer in Canada. Formed by merging three of Canada's best craft breweries and acquired in 2006 by Sapporo Breweries, we've built an incredible portfolio of beer brands in Canada; great Canadian brands such as Sleeman, Okanagan Spring, Unibroue and Wild Rose, combined with world-class beers such as Sapporo, Old Milwaukee and Pabst Blue Ribbon. After all, we believe Canadians deserve better beer.

Sales Representative

Manitoba Remote

Individual Contributor


Achieve territory sales volume, revenue, and share growth targets
Establish business relationships with customers (retail/on premise); advise/provide recommendations regarding Sleeman products, promotions, and sales opportunities; and work with customer to develop account plans and priorities
Work with Sales management and customers to develop spending budgets and set targets. Hold regular business reviews with customers to discuss product performance and adjust or revise programs or targets as required.
Manage expenses within established budget and implement MUDA reductions
Review sales data and apply knowledge of the territory to identify opportunities and execute sales plans
Coordinate and execute various Key Account and Marketing programs and provide feedback with regard to the design, implementation, and effectiveness of programs.
Maintain merchandising standards and work to influence space allotments and productvisibility/accessibility based on analysis of sales Maintain up-to-date customer information and sales data in customer relationship management software (CRM)
Participate in team meetings and provide the Sales management team with detailed local market intelligence as required
Remain apprised of industry trends and changes to the competitive environment
Perform other related duties as required


Minimum 3 years of sales experience in a consumer packaged goods environment
Post-secondary education in a related field
Experience executing sales plans
Proven ability to build strong working relationships, internal and external to the organization
Effective communication, both written and verbal; strong presentation skills
Computer skills with ability to use Microsoft Office
Beverage alcohol industry experience is an asset
Valid driver’s license and clean driving record
Acceptable criminal check
Acceptable credit check
Ability to demonstrate behaviours compatible with organizational values
Smart Serve training considered an asset
Working Conditions
Flexibility to work evenings and weekends
Spends minimum 4 days per week in the field

We thank all candidates for their interest however only those selected to proceed will be contacted.

Sales Role

Inside Sales